Sophie mentored me as part of the Women in Tech SEO mentorship scheme when I was right at the beginning of my SEO career. Sophie was invaluable in helping me find the areas of SEO that I was passionate about: something that has really shaped my career since. Together, we set achievable goals that really pushed me out of my comfort zone, along with a roadmap that ensured I felt confident in my ability to meet them. Sophie encouraged me to approach any challenge with a “lets do it” attitude, which has helped me secure promotions, podcast appearances and more. With Sophie as a mentor, I always felt like I had a cheerleader on my side, and someone I could turn to about my career, skills, emotional and professional development.